Strategy Simulator

Pick a scenario, then see which strategy plays hold up. The forecast engine is unchanged — lever choices annotate access and risk, not the core math.

CV Label Expansion: SELECT drives cardiology adoption, Medicare opens limited coverage, employers maintain coverage.

Strategy levers

Net price posture

Contracting model

Patient support investmentrecommended

Evidence generation

Channel focus

Supply allocation

CV Label Expansion · peak net revenue

$43.23B

34.3%

Base $32.19B · Y2034

Strategy fit

91%

1/6 levers match recommended play

Execution risk

40%

Risk-neutral or risk-reducing

Directional strategy matrix

How each lever option moves the model under CV Label Expansion. ↑ improves, ↓ erodes, ↔ neutral.

Lever / option	Access	GTN	Risk	Selected
Net price posture Hold WAC, deepen rebates				●
Net price posture WAC cut 10%				—
Net price posture Hold WAC, flat rebaterec				—
Contracting model Traditional rebate				—
Contracting model Outcomes-based (HbA1c/MACE)				●
Contracting model Indication-based pricingrec				—
Patient support investment Maintain current				—
Patient support investment Expand bridge programrec				●
Patient support investment Income-tested copay assistance				—
Evidence generation Maintain current				—
Evidence generation RWE for employer ROI				●
Evidence generation Pragmatic trial in CV subgrouprec				—
Channel focus Broad commercial				●
Channel focus Cardiology liftrec				—
Channel focus Employer direct				—
Supply allocation Pro-rata across channels				●
Supply allocation Prioritize commercial				—
Supply allocation Prioritize Medicare-eligiblerec				—

Portability across scenarios

Same strategy mix, re-scored against every scenario. A robust play stays positive across all three.

Base Case

43.9%risk -17

Access Compression

67.4%risk -17

CV Label Expansion

34.3%risk -17

AI narrative · CV Label Expansion

Under CV Label Expansion, the current mix produces 34.3% lift vs the scenario base and matches 1 of 6 recommended plays.

Click Generate for a grounded AI narrative. The model receives only the structured numbers and selections shown on this page.